- Use active voice. (Active voice results from using an active subject and an action verb. Often, the verb is transitive: in other words, it has a direct object.)
- Use the third person. (All nouns, all indefinite pronouns, and all third-person personal pronouns are in the third person.)
- Be concise. (Use only the words that are necessary to communicate your precise meaning.)
- Write with purpose and deliberation, with a specific intention, or aim.
- Start with a kernel sentence. (A kernel sentence is the shortest possible sentence that you can construct about a topic. Often, a kernel sentence consists of only an active subject and an action verb.)
- After writing a kernel sentence about your topic, consider what information you need to add to communicate the exact meaning you have in mind. Also consider what additional information, if any, your reader is likely to need to know about the topic as you are writing about it in this particular sentence.) According to philosopher and rhetorician Kenneth Burke, all communication addresses only one or more of these questions: Who? What? When? Where? How? Why? How many or how much? Knowing this about communication can help you to decide what information is necessary to include in any sentence concerning any topic.
Tuesday, April 16, 2019
Writing Effective Sentences
Thursday, February 16, 2012
A Lesson Learned
Professor Gary Pullman
English 98
29 September 2011
It is difficult to see oneself as others do. Men and women tend to rationalize their behavior, providing excuses as to why they did or did not perform some action. They often give themselves the benefit of the doubt when they suspect that they may have acted in their own, rather than in another person’s, best interests. They sometimes believe that they act according to motives other than the true ones which inspire their behavior. Such individuals are sometimes dishonest, about both their intentions and their conduct, but, other times, they may simply be mistaken--no one knows him- or herself completely; everyone is capable, at times, of surprising him- or herself. Likewise, people may lack the knowledge or the experience that they need to make objective, realistic, and accurate evaluations of their actions or those of the others with whom they interact. However, some people are simply more selfish than others and do whatever they please, whenever they like. A few are unaware that their actions do not match their inclinations. Occasionally, someone acts as he or she does simply because he or she has no reason or, more commonly, no incentive, to change his or her behavior, even though it may be offensive or annoying to another person. Tom Smith is such an individual. He changed only when his obnoxious behavior became as painful to him as it was to his someone about whom he cared. Once, Tom was stubborn, but after he lost a girlfriend because of his inflexible behavior, he became more open-minded.
Tom always insisted upon having his own way. When his girlfriend, Brenda Lewis, suggested that they drive up the Coastal Highway, from San Diego, so that they could enjoy the ocean scenery, as they passed through the beach cities on their way to Los Angeles, Tom wouldn’t hear of it. He said that he was the driver, not her, and that, as the driver, he would decide which route they drove. They’d made the same trip many times, and he always drove the same route, he told her, for a reason: going by Interstate 5 was quicker than traveling by the Coastal Highway, because the interstate bypassed the very beach cities that Brenda found quaint and charming. Although it was an inland highway that did not offer a view of the ocean, it was more direct and provided only limited access to traffic. What was important, he maintained, was not the view of the terrain through which they traveled but getting to their destination by the most direct and quickest route. Tom also insisted upon doing what he wanted to do. He decided where he and Brenda would eat, what movies they would see, whether and where they would go dancing, and how many friends--and which ones--to invite to the occasional parties he wanted to have. He might appear to listen to her suggestions, but, when the time came to plan their outings or gatherings, he always saw to it that they did things his way. Tom was obstinate about his opinions as well. Others had a right to their views, he admitted, but so did he, and he refused to change his mind about the issues of the day. Whether the topic was relatively unimportant, such as which football team was likeliest to win the Super Bowl or whether to have peanuts, popcorn, pretzels, or all three snack items during the Super Bowl party he hosted every year, or the issue was more significant, such as whether a political candidate’s views were racist, sexist, or unbiased or a job possibility offered benefits and other incentives beyond the wage or salary it paid to make it worth his--or Brenda’s--while, he always maintained that his judgments were sound and need not be changed.
Finally, tired of Tom’s stubbornness, Brenda broke up with him. She had told him on many previous occasions how annoying she found his obstinacy concerning all matters great and small. She had tried to get him to be more open to her suggestions. She had proposed that they compromise. They could travel part of the way from San Diego to Los Angeles on the Coastal Highway and the rest of the way on Interstate 5. He had refused. She had suggested that they each make a list of places that they enjoyed frequenting and of friends whom they liked to invite to their parties, alternating between destinations and each inviting those friends on their respective lists to attend their parties. Again, he had declined. She had invited him to attend lectures on the political topics that various candidates held, so that he could hear both sides of issues and make up his mind as to where he stood on the basis of more complete information. He had rejected her offers. She had suggested that he should decide which jobs he wanted to seek and let her find the ones that appealed to her, but, once more, Tom had demurred. When it became obvious to Brenda that Tom would never change his stubborn ways, she had broken off their relationship.
Although he was a stubborn man, Tom cared for Brenda, and her ending of their relationship affected him enough for him to become more flexible. He does not assume that he knows what is best for everyone else, and he is more willing to listen and to compromise. He has adopted Brenda’s suggestions, and he works hard at being more open-minded, more flexible, and more tolerant of other people and their views. Others find that it is easier for them to get along with him, and, although Tom is not exactly what one might call easygoing, he is nevertheless more cooperative, accommodating, and forbearing. He considers other people’s interests, desires, and needs, and he no longer thinks that everything must go his way or that everyone should think and feel as he does. He has demonstrated considerable growth since Brenda broke up with him.
Tom’s newfound flexibility may have come too late to save his relationship with Brenda, but their separation, although painful, has helped him to understand that obduracy is a severe handicap to human affairs, whether one’s dealings with others are intimate and personal or formal and impersonal. As a result, he has become more adaptable in his dealings with others, and his behavior is no longer annoying. Brenda did him a favor by breaking up with Tom, because he had to confront an unpleasant truth about himself. As a result, he discovered how truly stubborn he had been, and his conduct toward others has become much more open and engaging. Brenda has noticed the change in his behavior, and there is a good chance, she has confided in her best friend, Sally Johnson, of her dating the new-and-improved, much-less-stubborn Tom. Good results can come from needed changes in one’s behavior.
Friday, November 18, 2011
“Luann”: A Situation-Based, Character-Driven Comic Strip
Halloween is a quintessential children’s holiday, and, since “Luann” appeals primarily to teenagers and young adults, its creator focuses most of an entire week’s worth of his comic strip on this festive occasion. The exception is the Sunday, October 25, 2009, edition. All of Evans’ Sunday strips are stand-alone works. They are not part of the daily sequence. Therefore, they must make sense by themselves. The strip for Sunday, October 25, 2009, shows Luann and her friends standing shoulder to shoulder at the front of their classroom. Behind them, the theme of the day’s lesson is written on the chalkboard: “Day of Service--How will you help others?” As their teacher, Mr. Fogarty, looks on, the students tell their peers what each of them intends to do during the Day of Service. Luann is the next to the last in line; Tiffany stands to her left. Each of the students except Tiffany plans to perform a more-or-less significant act of kindness and assistance. Bernice announces that she intends to “visit” a “disabled neighbor.” Crystal plans to “give manicures at the senior center.” Knute will “mentor at the skateboard park.” Delta hopes to “start a citywide volunteer corps.” Gunther intends to “donate extra time at the library.” Luann is going to “clean up litter.” Since all the other students have a relatively important and meaningful task in mind for the Day of Service, the reader anticipates that Tiffany, the last in line, will also have a noble and helpful task in mind. However, her announcement surprises both Luann and the reader. When Tiffany declares that she will do all that she “can to look incredibly gorgeous,” Luann turns to her, in the next panel, and asks, “How does that help others, Tiffany?” Although her explanation (“Uh. You all have to look at me, right? Duh.”) is obviously ludicrous, it reflects her shallow and narcissistic character, and, juxtaposed to her peers’ more important plans to help others, is amusing.
The rest of the week focuses upon Halloween. In the October 26, 2009, strip, Frank and Nancy, seated across from one another in their living room, discuss what to hand out to visiting trick or treaters. Nancy confides to her husband, “I didn’t buy Halloween candy. I hate it that kids gorge on sweets, but I don’t know what to give. Carrots? Toys? Dimes?” Her practical husband suggests “garage stuff.” His response seems to surprise Nancy. “What?” she asks him. “We have junk in the garage we plan to sell,” Frank tells her. “Give it to the kids. Win-win.” Unimpressed, Nancy illustrates the absurdity of Frank’s suggestion. Pretending to give the garage items to visiting trick or treaters, she says, as if she were speaking to them, “A bent golf club for you, an ugly tie for you, a half roll of wallpaper for you, a broken lamp for you.” Her humorous protest prompts Frank to response, “See? It’s even kinda scary.” This strip uses a problem--children’s stuffing themselves with “sweets”--to set up a humorous attempt by the characters to find a solution. Nancy’s suggestions for alternative treats (“carrots. . . toys. . . dimes”) are serious, but Frank’s (“junk in the garage”) is both playfully self-serving and humorous. The strip combines a serious health issue with an everyday situation (cleaning out the family’s garage) and a holiday (Halloween) to appeal to a wide audience, which includes both children, adults, parents, and homeowners.
Just as she earlier solved her parents’ dilemma concerning what to give trick or treaters instead of candy, Luann now resolves the crisis of reclaiming the book she originally gives a child in a diplomatic, and even witty, manner. Although her parents are obviously mature adults--Frank provides for the financial necessities of a family of four, just as Nancy keeps house for them, and both parents show an understanding of and a concern for both their own children and children in general--both Nancy and Frank can also act childishly on occasion, as is indicated by Frank’s panic at the possibility of losing a book signed by a famous author and his grabbing it out of Luann’s hands the moment she retrieves it from the trick or treater and Nancy’s earlier insistence that her bran muffins are superior to Frank’s suggestion for a Halloween treat because her muffins would be “all about fiber.” The comedy of “Luann” springs from Evans’ display of his characters’ personalities through their responses to the problems and conflicts which arise from specific situations related to everyday life. Such humor appeals to children, teenagers, parents, and other adults alike.
Evans, Greg. “Luann.” Comic Strip. The Las Vegas Review-Journal.
25 Oct. 2009-31 Oct. 2009: C8. Print.
Markstein, Don. (2009). Luann. Don Markstein’s Toonopedia. Retrieved November 4, 2009, from
http://www.toonopedia.com/luann.htm .
G. K. Chesterton’s “A Piece of Chalk”: Paragraph By Paragraph
In the first paragraph of his essay, “A Piece of Chalk,” G. K. Chesterton creates a foil, so to speak, in the person of an elderly homeowner whom he describes as “square and sensible.” (A foil is a character whose personality consists of traits that are opposite to those of the main character and, therefore, highlight the protagonist’s own personality traits. In other words, Chesterton’s first-person narrator will believe differently, think differently, feel differently, and act differently than the homeowner.) The adjectives “square” and “sensible” suggest that the homeowner is conventional, practical, and, perhaps, unimaginative; since she is a foil to the essay’s narrator, the narrator himself will be unconventional, impractical (or, rather, romantic and idealistic), and imaginative. The rest of the opening paragraph shows readers that they are correct in having made these assumptions about both the foil and her opponent, the narrator. When the latter asks the former for “brown paper,” she misunderstands his intentions, thinking that he wants to wrap parcels, when, in fact, wishing to draw pictures, he has asked for the “brown paper” because of its “responsive surface”; he is uninterested in whether it has the qualities of “toughness” and “endurance” that the homeowner finds significant in such paper:
She seemed to have an idea that if a person wanted brown paper he must be wanting to tie up parcels; which was the last thing I wanted to do. . . . Hence she dwelt very much on the varying qualities of toughness and endurance in the material. I explained to her that I only wanted to draw pictures on it, and that I did not want them to endure in the least; and that from my point of view, therefore, it was a question, not of tough consistency, but of responsive surface, a thing comparatively irrelevant in a parcel.The homeowner, readers find, is also generous, for, “when she understood that” the narrator “wanted to draw she offered to overwhelm” him “with notepaper.” However, the fact that she regards notepaper as a superior surface upon which to draw shows her conventional, practical, and unimaginative character, for she obviously does not understand the reasons for which the narrator prefers “brown paper” to the “notepaper” that she offers him, and, in the next paragraph, he finds it necessary to attempt an explanation to her of his preference. Through his characters’ actions, Chesterton not only characterizes the homeowner as prosaic and the narrator as poetic in their respective aesthetic orientations (and conventional, practical, and unimaginative and as unconventional, romantic, and imaginative in their respective general points of view), but he also suggests a point that it critical to readers’ understanding of his essay’s theme. Specific qualities or traits determine a person’s character, which is his or her essence; his or her character, in turn, determines his or her point of view; one’s point of view determines both his or her sense of purpose, for him- or herself and for other people and objects, including nature, and the way in which he or she interacts with both the world and other individuals. From the homeowner’s point of view, “brown paper” has one--and only one--purpose: “to tie up parcels,” and it is good, therefore, depending upon whether it is tough and durable. However, the narrator declares, from his “point of view,” that what is important in “brown paper” is its “responsive surface, a thing comparatively irrelevant in a parcel.” His own essence is determined by the qualities inherent in his character (unconventionality, romanticism, idealism, and imaginativeness); these qualities, in turn, determine his point of view (which is also unconventional, romantic, idealistic, and imaginative); his point of view determines his sense of purpose (he sees “brown paper” as a drawing surface--a purpose for such paper that is literally unimaginable to the conventional, practical, and unimaginative homeowner) and the way in which he interacts with the world and with others (which is described later in the essay).
In paragraph two of the essay, Chesterton’s narrator explains his preference for “brown paper” over “notepaper” as a drawing surface, in the process drawing an analogy between artistic creation and divine creation (which is similar, incidentally, to the analogy that J. R. R. Tolkien makes between these same two activities in his discussion of the artist as a “sub-creator” who, by his or her works, participates in creation itself). The narrator likes “brown paper” because it is brown; he likes the quality of the “brownness” of the paper, which, to his mind (that is, from his point of view), symbolizes “the primal twilight of the first toil of creation”:
I then tried to explain the rather delicate logical shade, that I not only liked brown paper, but liked the quality of brownness in paper, just as I like the quality of brownness in October woods, or in beer. Brown paper represents the primal twilight of the first toil of creation, and with a bright-colored chalk or two you can pick out points of fire in it, sparks of gold, and blood-red, and sea-green, like the first fierce stars that sprang out of divine darkness.The “brown paper” has an essence--its brownness--just as the homeowner and the narrator himself have their essences; the character of the “brown paper”; its essence, as a drawing surface upon which an artist may “with a bright-colored chalk or two . . pick out points of fire in it, sparks of gold, and blood-red, and sea-green, like the first fierce stars that sprang out of divine darkness,” is that it is a medium for artistic creativity by which the artist expresses an ability similar to that of the divine Creator, God, himself. This paragraph accomplishes still more, by showing the narrator’s romantic and idealistic (in the Platonic, not the sentimental) sense of the word. The narrator, like Plato, believes in the essences of things; he believes that the true character, or nature, of things resides not in themselves, but in the mind of the Creator; that the things of this world--and, indeed, the very world itself--are but dim shadows, as it were, of their true selves. This is why even seemingly trivial objects have dimensions far greater than they appear to have; their appearances are deceiving, but not to one who has the “point of view” that Chesterton’s narrator has. The narrator’s assumption that “I suppose every one must have reflected how primeval and how poetical are the things that one carries in one's pocket” is ironic, of course, for it is a rare mind that thinks such thoughts--a mind such as that of William Wordsworth, perhaps, or that of Plato or that of Chesterton. Most men and women merely take such everyday objects as the things that they carry in their pockets for granted, without considering them at all. It is only a poet, a philosopher, or a mystic who might trouble him- or herself to meditate upon such things. Were others to do so, however, they might realize anew that such objects are marvelous, not mundane: the “pocket-knife” that the narrator cites as an example of an object that he carries (along with the chalks) in his pocket was once unprocessed ore that, mined from the earth, was smelted in a furnace, before being shaped by art and craft into something entirely new, with an original purpose that had never before been imagined, becoming both a tool and the prototype of a weapon, the sword, upon which human civilization and culture, to a large degree, depends. Such a mind as Chesterton’s might, one imagines, truly write “a book of poems entirely about things in” his “pockets” that would be of “epic” length. However, his spokesman, the essay’s narrator, says, it would be vain for him to do so in the present age because “the age of great epics is past.” Men and women are no longer interested in grand poems that express the greatness of the human spirit and the monumental moral struggles in which, often in a supernatural context, human beings engage.
He says that he sets forth, to walk “out on the great downs,” rather like an explorer going to sea, but armed, as it were, not with sword and shield or compass, sextant, and maritime charts, but with seemingly trivial and insignificant things: “my stick and my knife, my chalks and my brown paper.” Indeed, he describes the “downs” as if they are the seas of an ocean; the hills are like waves, “one swell of living turf after another”--the hills, readers notice, are not dead, but alive; they, like everything else, has a soul of sorts, not in the pantheistic sense, but in the sense that spirit--the Spirit of God--is everywhere present at once and that, therefore, all things are filled with his Spirit. It is this reality that the narrator wants to capture on “brown paper” with his chalks, which is why he declares, “for heaven’s sake,” that he does not want to “sketch from Nature.” Instead, he says, he intends to “draw devils and seraphim, and blind old gods that men worshipped before the dawn of right, and saints in robes of angry crimson, and seas of strange green, all of the sacred or monstrous symbols that look so well in bright colors on brown paper.” He wants to express the numinous and awe-filled, ecstatic character--the essence--of the spiritual rather than to merely render a copy of the physical objects of the natural world. He is a romantic--even an impressionistic--artist, not a mere copyist. For the narrator, art is not mimetic, as Aristotle holds, but a rite by which the artist can commune with God, through nature, expressing his or her own passion and wonder, his or her own awe and devotion; art is a form, in other words, of worship. Such things as “devils and seraphim,” he insists “are much better worth drawing than Nature.” To further distinguish between the realistic aim of mimetic art and the emotional and devotional aims of what might be called religious art, the narrator explains how he would depict a very mundane object--a cow:
When a cow came slouching by in the field next to me, a mere artist might have drawn it; but I always get wrong in the hind legs of quadrupeds. So I drew the soul of a cow; which I saw there plainly walking before me in the sunlight; and the soul was all purple and silver, and had seven horns and the mystery that belongs to all beasts.This is the cow, he implies, as it may actually exist, in the mind of its Creator. The flesh-and-blood cow is a mere copy, the shadow of its true and ideal form, of its shape in the mind of God. Although some literary critics contend that the pre-Romantic poets, those “old poets who lived before Wordsworth,” did “not. . . care very much about Nature because they did not describe it much,” he disagrees. The “old poets” also cared deeply about nature, he says, and their reverence and appreciation of nature’s beauty and majesty is reflected in, and enhances, their work:
They preferred writing about great men to writing about great hills; but they sat on the great hills to write it. The gave out much less about Nature, but they drank in, perhaps, much more. They painted the white robes of their holy virgins with the blinding snow, at which they had stared all day. . . The greenness of a thousand green leaves clustered into the live green figure of Robin Hood. The blueness of a score of forgotten skies became the blue robes of the Virgin. The inspiration went in like sunbeams [natural phenomena] and came out like Apollo [spiritualized, or divine, nature].The narrator is “disgusted” to discover that he has forgotten to bring the “most. . . essential” chalk with him, a stick of white chalk. Like everything else, white chalk has an essence. It has a quality that is both inherent and indispensable, a quality that makes it what it is. White chalk, the narrator implies, symbolizes a reverence for, and a passionate devotion to, virtue. As such, whiteness, he insists, “is not a mere absence of color; it is a shining and affirmative thing, as fierce as red, as definite as black.” There is also something supernatural about this passion, he suggests. There are two types of passion, the narrator implies: the “red-hot” fire that produces “roses,” symbols of natural beauty, and the “white-hot” fire that produces “stars,” symbols of transcendent, or heavenly, beauty: “When, so to speak, your pencil grows red-hot, it draws roses; when it grows white-hot, it draws stars.” “White-hot” passion is associated with virtue, which, in turn, is associated with such additional spiritual qualities as morality, mercy, and chastity:
And one of the two or three defiant verities of the best religious morality, of real Christianity, for example, is exactly this same thing; the chief assertion of religious morality is that white is a color. Virtue is not the absence of vices or the avoidance of moral dangers; virtue is a vivid and separate thing, like pain or a particular smell. Mercy does not mean not being cruel, or sparing people revenge or punishment; it means a plain and positive thing like the sun, which one has either seen or not seen.
Chastity does not mean abstention from sexual wrong; it means something flaming, like Joan of Arc. . . .Only someone who is, like the homeowner with whom the essay begins, conventional, practical, unimaginative, and prosaic, would consider virtue to be merely “the absence of vices or the avoidance of moral dangers,” rather than “a vivid and separate thing, like pain or a particular smell”; who would consider mercy to be simply behavior that is not “mean” or “cruel” or as a “sparing [of] people revenge or punishment,” rather than “a plain and positive thing like the sun, which one has either seen or not seen”; or who would suppose that chastity is nothing more than “abstention from sexual wrong,” rather than “something flaming, like Joan of Arc.”
For Chesterton’s narrator, God is also passionate in his creation. He “paints in many colors.” However, the primary color so to speak, in which God paints is white, and this is the most “glorious” color that he uses: “he never paints so gorgeously, I had almost said so gaudily, as when He paints in white.” In some dim sense, human beings understand the mystical and essential character of whiteness, but they have sought, whether consciously and deliberately or otherwise, to suppress it:
In a sense our age has realized this fact, and expressed it in our sullen costume. For if it were really true that white was a blank and colorless thing, negative and non-committal, then white would be used instead of black and grey for the funereal dress of this pessimistic period. Which is not the case.For those who appreciate and accept the value of virtue as a “positive and essential” quality of the spirit that is as real as “pain or a particular smell” or as “the sun, which one has either seen or not seen,” that is, experienced or not experienced, art, like the world itself, is apt to seem meaningless, or “absurd,” for it is the essential quality of virtue, the narrator contends, that gives both art and existence itself their value, their meaning, and their purpose, just as “good people” make life worth living: “without any white, my absurd little pictures would be as pointless as the world would be if there were no good people in it.”
In the final paragraph, the despairing narrator realizes, to his great joy, that he is not without white chalk, after all: the very landscape is made of the substance.
I sat on the hill in a sort of despair. There was no town near at which it was even remotely probable there would be such a thing as an artist's colorman. And yet, without any white, my absurd little pictures would be as pointless as the world would be if there were no good people in it. I stared stupidly round, racking my brain for expedients. Then I suddenly stood up and roared with laughter, again and again, so that the cows stared at me and called a committee. Imagine a man in the Sahara regretting that he had no sand for his hour-glass. Imagine a gentleman in mid-ocean wishing that he had brought some salt water with him for his chemical experiments. I was sitting on an immense warehouse of white chalk. The landscape was made entirely of white chalk.The fact that “white chalk was piled more miles until it met the sky” is both literal--the white cliffs of Dover do meet the sky--and figurative. The earth represents material reality, or physical existence; it is the world inhabited by humanity. The sky, on the other hand, symbolizes heaven, the transcendent abode of God. Through chalk, or virtue, the two are united. By creative, virtuous acts, human beings exercise a similar act of creation such as that of God, whose love for moral behavior, mercy, virtue, and chastity is the essential passion of his own essence, or character, his own Spirit, out of which he created both “roses” and “stars” and the “good people” of the earth. England is not entirely made up of white chalk, however; only “Southern England” is composed of this substance; God is himself the white chalk, of which England is “a piece.” However, to the extent that England is made of white chalk, it participates in the virtue that is essential to God’s own character and is, as such, a force for goodness in the world, and perhaps an instrument through which God continuously sustains his creation’s goodness in and through “good people” and human institutions: “And I stood there in a trance of pleasure, realizing that this Southern England is not only a grand peninsula, and a tradition and a civilization; it is something even more admirable. It is a piece of chalk.” Chesterton’s narrator suggests that it is one’s character, which is given to him or her by God, that is an individual’s essence. This essence, in turn, determines one’s “point of view,” or worldview and outlook on life. A person’s “point of view” determines the sense of purpose that he or she has regarding existence, including the existence of him- or herself and others, and the manner in which he or she relates to the rest of the world. The narrator shows two possibilities for such essences, viewpoints, senses of purpose, and relationships, that of the conventional, practical, unimaginative, but generous, and prosaic homeowner (an ordinary, or natural, person) and that of her opposite, the unconventional, romantic and idealistic, imaginative, and poetic narrator (a Christian).
Sunday, August 28, 2011
Essay and Research Paper Topics
Compare a comic strip artist’s early strips with his or her later strips, explaining how the style and tone of the strip has developed or evolved over time and whether the strip, as a whole, seems to have improved. You may consider artwork, design elements, characterization, themes, and storylines. If external sources, such as advertising psychology or artists’ statements are used, this topic is suitable for a research paper.
http://www2.cnr.edu/home/bmcmanus/freytag.html
Identify a turning point that changed you or someone you know well in a significant way. The change need not be earthshaking, but it should be important. It could involve a change in attitude, belief, behavior, emotion, thinking, or values. In the first body paragraph, describe what the person was like before the life-changing event (the turning point). In the middle body paragraph, describe the turning point. In the third body paragraph, describe what the person is like now, after the turning point. Don’t forget to include an introductory and a concluding paragraph. Since this essay does not call for the use of external source material, it is not appropriate for a research paper.
http://buffy.wikia.com/wiki/Kendra_Young
Watch the movie Falling Down starring Michael Douglas (William Foster). Consider Foster’s treatment of Asians, blacks, and Latinos. Do his actions toward such ethnic groups indicate that he is a racist or a bigot? Why or why not? Give examples from the film to support and develop your argument. Since this essay does not call for the use of external source material, other than the movie itself, it is not appropriate for a research paper; however, you must still cite the movie as a source, both in your essay’s text and on the “Works Cited” page attached to the end of the paper.
Watch the movie Falling Down starring Michael Douglas (William Foster). Is society really “falling down”; is it falling down only in Foster’s mind, which itself may be “falling down”; or are both society and Foster in some sense “falling down”? Give examples from the film to support and develop your argument. Since this essay does not call for the use of external source material, other than the movie itself, it is not appropriate for a research paper; however, you must still cite the movie as a source, both in your essay’s text and on the “Works Cited” page attached to the end of the paper.
Imagine that you are assigned the task of selecting three objects to include in a time capsule that will represent the spirit of your hometown. What objects do you select, and why? How do they symbolize or embody the spirit of your hometown and why will they impress someone who opens the time capsule a hundred years later? You may include a picture of the object, embedded in your paper as an image, if you want to do so. Since this essay does not call for the use of external source material, it is not appropriate for a research paper. However, if you include a picture of the “artifact,” you must credit its source in a caption below the picture--for example: “Figure 1. Las Vegas Memorabilia. Source: Las Vegas Chamber of Commerce.”
Sunday, July 17, 2011
Advertisement Analysis Essay 1
According to Jib Fowles, to sell products and services, advertisers appeal to one or more of fifteen emotions:
1 The need for sex
2. The need for affiliation
3. The need to nurture
4. The need for guidance
5. The need to aggress
6. The need to achieve
7. The need to dominate
8. The need for prominence
9. The need for attention
10. The need for autonomy
11. The need to escape
12. The need to feel safe
13. The need for aesthetic sensations
14. The need to satisfy curiosity
15. Physiological needs: food, drink, sleep, etc.
In addition, I have found, most advertisements also use a visual metaphor, texts which often involve a play on words and suggests the visual metaphor, and, of course, various visual design elements (such as models, props, color, size, shape, and texture). In fact, in an assignment that I give my freshman composition students, I ask them to use the following sentence to structure their advertising analysis essay:
The name of product advertisement in Title of Magazine uses a metaphor to equate the product to an object or experience to which the advertised product is equated and uses such visual design elements as identify specific elements (colors, shapes, props) to sell the product.To provide a model, I then offer this sample five-paragraph essay, first identifying the thesis sentence and the topic sentences, which I underline in the essay itself:
THESIS: To sell a men's magazine, the Ché advertisement in Commuter World magazine uses a metaphor to equate the product to a “better” dream world and shows a promiscuous young woman approaching a trolley station.I also include a picture of the advertisement. Here’s the result:
TOPIC SENTENCE 1: The advertisement’s text, “Let’s keep dreaming of a better world,” equates Ché magazine to a place in which beautiful, promiscuous young women are readily available to any man.
TOPIC SENTENCE 2: The female model is shown from behind, so that the viewer is encouraged to see her as an object rather than as a person.
TOPIC SENTENCE 3: The model approaches a trolley station, which symbolizes the connection that she intends to make with the train that will take her to her destination.
INTRODUCTORY PARAGRAPH: Men’s magazines feature articles concerning topic of interest to their subscribers: alcoholic beverages, sporty automobiles, hunting and fishing, politics, scientific and technological breakthroughs, workplace guidance, travel and tourism, and, of course, dating. Some, such as Playboy, also boast of interviews with the rich and famous and of short stories by popular or even renown writers. There are apt to be jokes and cartoons, too, mostly about sexual matters. The mainstay of such magazines, however, isn’t the news, advice, humor, or fiction, but the photographs of beautiful young women wearing little or no clothing. It makes sense, then, that an advertisement for a men’s magazine, whether foreign or domestic, would appeal to such periodicals’ strongest selling point. If humor can be used to make the sales pitch, so much the better, but, when it comes to promoting men’s magazines, nothing sells as well as sex, as marketers for the European men‘s magazine Ché are well aware. To sell a men's magazine, the Ché advertisement in Commuter World magazine uses a metaphor to equate the product to a “better” dream world and shows a promiscuous young woman approaching a trolley station.
BODY PARAGRAPH 1: The Ché advertisement in Commuter World magazine uses a metaphor to equate the product to a “better” dream world. The accompanying text at the bottom of the advertisement, which is printed in smaller font than the message on the model’s skirt, indicates that the image that the advertisement creates--of a nubile young woman who is available to anyone who is interested in calling her--is a fantasy: “Let us keep on dreaming of a better world.” The advertisement has a playful tone, suggesting that the “better world” to which it alludes would be a fun place to be, and the fun would be of a physically intimate variety. Following this fine print, as it were, is the logo that identifies the product that the advertisement is selling, Ché, a “men’s magazine.” The model seems to represent the sort of fantasy girl that the magazine is apt to feature on a routine basis. By purchasing or subscribing to this magazine, customers gain admittance to the “better world” of fun-loving, available dream girls.
BODY PARAGRAPH 2: The female model is shown from behind, so that the viewer is encouraged to see her as an object rather than as a person. Her face is not shown. Therefore, the emphasis of the picture is on her body, rather than her face, on the physical rather than the personal. She is an object, rather than a person. She wears a simple, green top that exposes her midriff, a charm bracelet, and a white mini-skirt. A small, simple, black purse is slung over her right shoulder. She is the largest object in the picture, and she is the closest to the image’s center, her positioning within the picture, like her size, emphasizing her over everything else that is depicted in the advertisement. Next to the figure of the young woman herself, the most outstanding prop in the picture is her skirt. It is short enough to reveal the lower portions of her buttocks, which are bare, suggesting that she either wears a thong or no underwear at all. The exposure of these parts of her anatomy draws the eye, as does the apparent fringe that adorns the bottom of her skirt, some of the tassels of which are missing, revealing the parts of her buttocks that show. There is something else odd about the fringe: the tassels, which are short, rectangular strips, bear printed text that is too small to read. However, on the seat of her skirt, in red cursive lettering, below which is an arrowhead, pointing downward, is the message, “My number.” This message makes it clear to the advertisement’s viewer that the text printed on the tassels identifies her telephone number. Her skirt is itself an advertisement of the sort that includes, along its bottom edge, a series of tags that are printed with a telephone number to which those who are interested in the product or the service that the advertisement promotes may respond. Essentially, the model is saying, to all interested parties, “Call me.” It is based upon a play on words, alluding to the common phrase, “I have your number.”
BODY PARAGRAPH 3: The model approaches a trolley station, which symbolizes the connection that she intends to make with the train that will take her to her destination. The train represents opportunity. The model is approaching the station. If the viewer were present, he might meet her, and, if he were to join her on the trolley, the train might convey him--or, rather, him and the young woman--to a common destination. The silent text of the advertisement seems to be. “Don’t miss the train!” and represents a call to action, or, in the language of the trade, the closing sales pitch. From a Freudian point of view, the train is also a phallic symbol, which suggests, even more clearly, the sexual nature of the destination to which the young woman and her date will travel, if he calls her and arranges to meet her at the station.
CONCLUDING PARAGRAPH: If advertisements are any indicator of such matters, it seems safe to say that men and women are interested in vastly different types of pursuits. Advertisements in women’s magazines indicate that women are interested in spotless kitchens, a healthy, well-fed family, a clean home, fashionable clothing and accessories, travel, interior design, furniture, and business careers. Men’s magazines’ advertisements suggest that their readers’ interests are fewer by far and simpler: food, sex, and cars. An advertisement for Ché men’s magazine, in fact, makes it clear that many men would welcome as “a better world” one in which women are not only readily available sexually but travel to one’s doorstep, in answer to a telephone call. For most men, the advertisement suggests, life just doesn’t get any better than that!
Friday, May 16, 2008
Planning Your Essay
High school teachers and college instructors complain about students' essays being disorganized, unsupported, and undeveloped. In other words, they complain that students' writing is unfocused, vague, and general. If you use the principles we identified in "Essay Patterns of Development," your essay won't have these problems. However, it is often difficult for students to generate enough details to support and develop their thesis and topic sentences fully and completely. As a result, teachers and instructors conclude that the students' claims (thesis and topic sentences) are unconvincing or unsubstantiated. In this post, we will show how planning your essay can provide the specificity (the specific details) that are needed to make your claims convincing to your readers (in school, usually your teachers, instructors, and, sometimes, fellow students).
Let's assume that, using the "Three-Step Brainstorming Process" or the "Thesis Trident," you have generated this thesis concerning two movies, My Fair Lady and She's All That, that you watched in class:
In both movies, a bet results in the antagonists’ transformation, which, in turn, leads to the protagonists’ transformation.
The main characters bet that they can transform the antagonists.Now, select examples from the movies that illustrate each of these topic sentences:
As a result of the bet, Eliza and Laney are transformed.
The antagonists’ transformations transform the protagonists.
The main characters bet that they can transform the antagonists.
Professor Higgins bets Colonel Pickering that he (Professor Higgins) can pass Eliza Doolittle off as a “duchess at the embassy ball.”
Professor Higgins teaches Eliza to speak properly.
He uses rote learning (memorization) techniques to teach her to pronounce words
correctly.
He insists that she practices pronunciation drills.
He assigns her appropriate conversation topics.
He directs his housekeeper to bathe Eliza.
Professor Higgins and Colonel Pickering pick out dresses for Eliza to wear.
Professor Higgins teaches Eliza to behave properly.
Eliza is in mixed company, among high society folk.
Eliza fails the test.
He would have to pay his own expenses.
He would have to set Eliza up as a flower shop owner.
Zach helps Lanie to socialize.
To help her to become more popular, Zach introduces Lanie to his friends.
When Freddie Eynsford-Hill and the prince at the embassy ball are attracted to her, Eliza understands that men can find her attractive, which increases her self-esteem.
When Colonel Pickering treats Eliza courteously, she understands that she is worthy of being treated with respect, which also enhances her self-esteem.
When Eliza passes herself off as a princess at the embassy ball, she gains self-confidence.
When Eliza realizes that she can act independently of Professor Higgins, she becomes more assertive.
Zach accompanies Lanie to the theater and takes her to the beach, where she must
interact with her peers.
Zach introduces Lanie to his friends, who are members of the in-crowd.
Although Lanie does not win the title of prom queen, she is a close runner-up, which suggests that she has gained a good deal of popularity.
Lanie gains enough assertiveness to stand up for her values, even if they make her less popular.
Professor Higgins comes to think of Eliza as a person.
After Eliza stands up to him, showing him that she is an independent individual deserving of respect, Professor Higgins is attracted to Eliza.He begins to treat her with respect.
He wants to become friends with her because of who she is rather than because of what he may gain from his association with her.
After Lanie insists upon living according to her own values, Zach respects her
as a person.
He wants to become friends with her because of who she is rather than because of what he may gain from his association with her.
A Lady Is As A Lady Does
As a result of the bet, Eliza and Laney are transformed. Eliza develops self-esteem and self-confidence, and she becomes more assertive. When Freddie Eynsford-Hill and the prince at the embassy ball are attracted to her, Eliza understands that men can find her attractive, which increases her self-esteem. When Colonel Pickering treats Eliza courteously, she understands that she is worthy of being treated with respect, which also enhances her self-esteem. When Eliza passes herself off as a princess at the embassy ball, she gains self-confidence. When Eliza realizes that she can act independently of Professor Higgins, she becomes more assertive. Lanie becomes more outgoing and more popular, gaining self-esteem and assertiveness. Zach accompanies Lanie to the theater and takes her to the beach, where she must interact with her peers. Zach introduces Lanie to his friends, who are members of the in-crowd. Although Lanie does not win the title of prom queen, she is a close runner-up, which suggests that she has gained a good deal of popularity. Lanie gains enough assertiveness to stand up for her values, even if they make her less popular.
Rachel Leigh Cook as Lanie Boggs in She's All That

